The Virtual Laboratory:web site design and development
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The Virtual Laboratory:web site design and development
The Virtual Laboratory:web site design and development
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the virtual laboratory services website design

Vlab's web site design process is user-focused and strives to ensure that the design and content are aligned with core business objectives. The following steps are advised to facilitate a dynamic process:

- Needs Assessment:
The clients needs and goals are assessed allowing Vlabs web developers to present a suggested strategy.
[In the case of a site redesign a detailed assessment report is produced. This includes recommended site structure as well as aesthetic and contextual suggestions]

- Content requirement analysis:
Content sources are assessed in terms of site requirements.
[with focus on areas such as: service/product and company/contact information]

- Conceptual design:
This involves conceptualising the design, look and feel, site identity and theme of the proposed site and considers the following areas:
  • current corporate branding and design
  • site navigation
  • tools and resources required

- Graphic design:
This phase brings the conceptual plan to life through the design of headings and backgrounds, buttons and graphics etc.

- Site design and build:
The actual site is now built in HTML programming. Graphics are embedded, content integrated and a navigational system introduced to link the various sections.

- Site testing and optimisation:
Cross-browser functionality tested, code and graphics optimised for fast download times.

Further development, such as the addition of "metatags" [keywords placed in the pages, invisible to the viewer - which aid the sites listing on search engines] and submission to search engines can now be considered.

Note: Search engine optimisation can be achieved for your web site but the amount of work required will depend upon how the web site has been designed, size of site, how competitive your business area is on the internet, how competitive your target keywords are and how many keywords you wish to target.

See our web development section for a range of additional services which add dynamism and functionality to the design.

Expand your web advertising with the use of email - add interest to your on-line marketing strategies with attention-grabbing HTML templates. read more

 
   
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